Thomas & Friends | 2017-2019
I elevated the digital experience of Thomas & Friends, a brand that is beloved and iconic to many. I supported the brand’s campaigns and initiatives by creating digital content for their social platforms–Facebook, Instagram, and Pinterest. Additionally, I developed digital media for thomasandfriends.com including web banners, site assets, and cover images for parenting articles.

thomasandfriends.COM

I updated thomasandfriends.com with engaging web banners, tiles, and article header images for DIY parenting articles.

thomas & friends + facebook

Our content strategy was to further expand the reach of the already widely known brand by connecting with millennial moms through humorous and culturally relevant social content. We reached record social engagement through the creation of memes, quotes, DIY videos, giveaways, and other relatable content for Thomas & Friends’ Facebook page.

thomas & friends + instagram

The micro-content featured below is intended to be consumed in under 10 seconds as it showcases Thomas & Friends products in playful and captivating ways.

thomas & friends + pinterest

I designed parenting article drivers for Thomas & Friend’s Pinterest profile that range from birthday party ideas to DIY crafts.